
Explore the world of Business Process Outsourcing (BPO) and discover how it can revolutionize small businesses. Learn about the benefits of BPO, including cost reduction, increased productivity, and global expansion. Dive into the services provided by Vishnu Solutions, a leading BPO service provider in Kolkata, and see how they can empower your business. Don't miss the chance to streamline operations and accelerate growth by leveraging BPO services.
BPO or business process outsourcing is one of the biggest industries in India. It helps India earn a huge amount of foreign currency. In a study, it has been shown that the business process outsourcing (BPO) market is projected to reach US$6.19bn in 2023. This data has shown a growth of 10.96% in revenue resulting in a market volume of US$10.41bn by 2028. As the industry is growing and helping the global business reach its peak, it is important to understand the basics of the business. In this case, it is important to mention that Vishnu Solutions is one of the prominent names in the Kolkata BPO industry. Vishnu Solutions is helping various companies to achieve their dreams. Let’s dive into the topic to understand the whole business.
1. What is business process outsourcing (BPO)?
Business process outsourcing or BPO is hiring a third-party company to take care of specific work processes for your business. In this work process, things such as website content, payroll, accounting, customer support, social media marketing etc. are included. However, companies use BPO services to take care of supplemental business functions instead of their core business functions. This service can be technical or non-technical.
A study back in 2021 showed that almost 57% of the companies globally opt for BPO services to resolve core issues such as operations, and activities while 54% of the companies taking BPO services to communicate with the consumers.
The types of BPO (business process outsourcing):
Depending on the service there are two types of BPO services. The types are-
a. Front office: When companies hire BPO companies for services such as customer service and support, marketing, and sales, it is labelled as the front office services.
b. Back office: When a BPO company take care of the internal business such as operations of any company, it is labelled as the back office services.
2. Sectors where BPO (Business Process Outsourcing) Services are Mostly Used
Outsourcing is a vast industry. BPO companies serve a lot of things for companies as we have mentioned before, however, there are some fields where BPO services get used mostly. The services are-
a. Customer service:
According to 80% of consumers, customer service is as important as the quality of the service or product. According to the consumers they love to return to the brand they have a good customer service experience and they also recommend that brand. So, customer service is extremely crucial for brands. They hire a BPO to make it available 24*7.
b. Human resources:
Do you know what brings ultimate success to a company? It’s their employees. Hiring the right talent for your brand is extremely crucial for executing your business idea. Companies prefer to hire a BPO to get the right talent for their brand. Well, not only the hiring, the BPO companies take care of onboarding the selected candidates, taking care of the system of the company etc.
c. Payment process:
The payment process is a crucial aspect of business operations, and it's an area where Business Process Outsourcing (BPO) services shine. BPO outsourcing services provided by a trusted BPO service provider, such as those in Kolkata, can streamline and optimize payment processing for businesses. These BPO companies offer expert business process outsourcing services, ensuring that financial transactions are handled efficiently and securely. By entrusting the payment process to a BPO, businesses can focus on their core functions while benefiting from cost savings and improved operational efficiency.
d. Social media & digital marketing:
Many times the brands hire BPOs to take care of their social media handles and digital marketing. This also includes communicating with the consumers, answering their queries, increasing the traffic on their website etc.
3. Advantages of BPO for Small Businesses
There are various advantages of having a BPO service for your brand. The advantages are-
a. Cost reduction:
If a brand wants to do it all by themselves such as hiring people, onboarding them, 24*7 customer support etc. then have to hire different teams for that and they have to train them for that too. This process is not only time-consuming but also expensive. So, hiring a BPO company helps save time & money a lot.
b. Increases the productivity of a brand:
You must be thinking about how a third-party company can increase the productivity rate of a different company. Well, it can. When a company gets enough time and resources to focus on its core businesses, the productivity level gets doubled. When a company hire a BPO company, they don’t need to look after customer services, human resource activities or digital marketing, they get enough time & money for the core functions and productivity increases.
c. Expand the footprints:
Most of the BPOs hire employees from different cultures and languages. This helps a brand reach out the most of the consumers and creates a good impression among the consumers. However, if a brand wants to do it on its own, it will be very expensive for them while a BPO does it at a much reasonable cost.
d. Surplus the efficiency level:
If you hire a BPO for a specific service, they will devote themselves to that job. Usually, BPOs have a wide team to take on the responsibilities. This helps in resolving issues in a fraction of a second and basically, increases the efficiency level.
4. Top BPO service provider in Kolkata:
As we have mentioned earlier, BPO is one of the leading industries in India. Kolkata also has several renowned BPO companies. However, we believe that you should only rely on an expert when it comes to your business & revenue. So, if you want to know the name of the best BPO company in Kolkata, the answer is one & only Vishnu Solutions. They offer various kinds of services for brands. The services are-
a. Market research:
According to business experts, market research controls the success rate of a company. Effective market research helps a brand to understand the needs, pain points, buying capacity, choices & culture of the consumers. Any mistake in these things can lead to failure. Vishnu Solutions helps brands conduct market research in different demographics and they are available 24*7 which makes it easier for the brands.
b. Appointment scheduling:
As we have mentioned, hiring the right talent ensures the success rate of a business plan. Are you struggling to get the right talent for your brand? Don’t worry, Vishnu Solutions is here. In this category, Vishnu Solutions offers services such as high customer satisfaction, bolstered brand image, positive WOMM & high CLV.
c. Call centre:
Vishnu Solutions provides one of the best customer support services. They ensure
100% customer satisfaction, reducing the negative reviews etc. so, if you want to elevate your customer support game, connect with Vishnu Solutions right now.
d. Email & chat support:
The world and choices of the consumers are changing. So, the ways of customer support are also changing very fast. To ensure 100% customer support Vishnu Solutions provides email & chat support as well.
e. Help desk services:
Are your consumers facing issues in understanding your banking process? Let Vishnu Solutions take care of this issue. Vishnu Solutions provides the best help desk services in Kolkata for the financial & banking sector
f. Customer support services:
Do you have a travel company and you hardly get time to answer the queries of your consumers? Let Vishnu Solutions take care of this. Vishnu Solutions provides the best customer support service for travel & tourism companies.
Conclusion:
BPO is a growing sector in India. BPO is helping the brands in serving the consumers more effectively. BPO helps the brands build an effective relationship with consumers which pays for a long time. If you want to accelerate your business game, hire a BPO company right now and save your energy for the core businesses only.
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